What is a website audit?!
When you think of a normal audit, it probably doesn’t leave the best feeling in your stomach. Fortunately for you, a website audit is completely different in that when performed it is going to be used to find out if the site is running at its fullest potential, and if found it is not, we at Trio note the adjustments needed and make the changes necessary.
Website audits can be used to check the functionality of different elements within the framework and build of your website. Website auditing can do the most basic tasks such as determining if all the websites links are functioning as they are supposed to be, to doing a full diagnostic and analysis of how a user enters your site and what they click and go to first (this of course being a HUGE advantage for your company knowing this information).
You can track that kind of information?!
Yes! and it is the information that companies would love to have but don’t know how to acquire, that is why we are here, to serve you with it all. So what are we talking about here? I know my links are not broken on my site, what is this going to do for me. Well how about a little list of some of the other benefits:
- Keyword analysis to get your company ranking higher in highly competitive keywords and phrases.
- The basic layout of your site and the userability of the site to locate and find “stuff” easily.
- A synopsis of what kind of material and information they are looking for.
- Find out what kind of advertisements and promotions that you are running are working through logged information on where the website traffic is coming from.
Keep your website SAFE!
As technology increasingly gets more and more advanced and companies are moving towards e-commerce based websites, hackers and malware bots are starting to take shape in this web commerce era. You don’t want your customers thinking that their valuable information is not safe with your company, hence drawing them away. Trio performs these site audits to look for loopholes and possible areas and room for malware to slip through a crack.
Trio is a promise that your companies needs are of the highest importance to the professionals within our marketing and web development team. Make sure that your company is staying with the times and keeping up with the newest online marketing trends with trio. 